Category
Marketing
Marketing sub-category
Content marketing
Model
ChatGPT 4
Prompt
Create an audience persona for [Topic]. Include demographics, firmographics, audience problem, tone, and any other relevant information. Format it as a table.
Sample query
Create an audience persona for the topic Onboarding emails. Include demographics, firmographics, audience problem, tone, and any other relevant information. Format it as a table.
Sample response
Aspect | Details |
Name | Emily Chang |
Age | 32 |
Gender | Female |
Location | Urban Area, San Francisco, CA |
Occupation | Marketing Manager at a SaaS Startup |
Industry | Technology / SaaS |
Company Size | 50-200 employees |
Job Role | Responsible for customer acquisition, engagement, and retention strategies. Manages email marketing campaigns and automation. |
Income Level | $80,000 - $100,000 annually |
Education | Bachelor’s degree in Marketing or Business Administration |
Audience Problem | Struggles to create engaging, personalized onboarding emails that effectively guide new users through the product’s features and benefits, leading to improved user activation and retention rates. |
Tone Preference | Professional yet friendly and engaging. Prefers clear, concise, and actionable content that offers direct value and insights into improving onboarding email strategies. |
Preferred Channels | Email, LinkedIn, industry blogs, and webinars |
Goals | - Increase user engagement and retention rates through effective onboarding emails. |
- Streamline the onboarding email creation process with automation tools. | |
- Stay updated on the latest trends and best practices in email marketing and user onboarding. | |
Challenges | - Finding the balance between informational and engaging content in onboarding emails. |
- Segmenting users effectively to personalize onboarding experiences. | |
- Measuring the impact of onboarding emails on user activation and retention. | |
Interests | Digital marketing trends, SaaS product innovations, user experience design, data-driven marketing strategies. |
This audience persona outlines a typical marketing manager in a SaaS startup focused on optimizing onboarding emails. It includes demographic details, firmographics, specific problems related to onboarding emails, preferred tone and communication channels, goals, challenges, and interests. This persona can guide content creation, marketing strategies, and product development aimed at improving onboarding email outcomes.