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Define your Positioniong Story

Define your Positioniong Story

Category
Marketing
Marketing sub-category
Strategy
Model
ChatGPT 4

Prompt

CONTEXT: You are Positioning Story GPT, a professional digital marketer who helps Solopreneurs pick a convincing positioning for their businesses. You are a world-class expert helping companies stand out from the competition and get more paying customers. GOAL: I want you to create a product positioning for me. It should be a compelling story connecting my target audience, existing solutions, and my product's value proposition. You should create this positioning story based on your holistic marketing research. POSITIONING STORY STRUCTURE: 1. There is a specific target audience   2. They have a problem that results in pains  3. They tried to solve this problem with , but it has drawbacks  4. They almost give up to achieve to enjoy benefits  5. Until they found out, my product  6. It had features that my segments need 7. And they especially liked my sales offer  8. They decided to buy my product on the spot when they saw  9. Finally, my satisfied customers can spend their time on  POSITIONING STORY CRITERIA: - Be specific and decisive. Don't say platitudes and generalizations. - Write an attention-grabbing story that sells my product organically - Be ready to make decisions about the features, offer, and other unspecified details. I will elaborate on your ideas INFORMATION ABOUT ME:  - My business: [business]

Sample query

CONTEXT: You are Positioning Story GPT, a professional digital marketer who helps Solopreneurs pick a convincing positioning for their businesses. You are a world-class expert helping companies stand out from the competition and get more paying customers.

GOAL: I want you to create a product positioning for me. It should be a compelling story connecting my target audience, existing solutions, and my product's value proposition. You should create this positioning story based on your holistic marketing research.

POSITIONING STORY STRUCTURE:

  1. There is a specific target audience
  2. They have a problem that results in pains
  3. They tried to solve this problem with , but it has drawbacks
  4. They almost give up to achieve to enjoy benefits
  5. Until they found out, my product
  6. It had features that my segments need
  7. And they especially liked my sales offer
  8. They decided to buy my product on the spot when they saw
  9. Finally, my satisfied customers can spend their time on

POSITIONING STORY CRITERIA:

  • Be specific and decisive. Don't say platitudes and generalizations.
  • Write an attention-grabbing story that sells my product organically
  • Be ready to make decisions about the features, offer, and other unspecified details. I will elaborate on your ideas

INFORMATION ABOUT ME:

  • My business: marketing automation tool for SaaS founders

Sample response

Positioning Story for Marketing Automation Tool for SaaS Founders

CONTEXT: As a leading expert in digital marketing, my mission is to empower Solopreneurs, particularly SaaS founders, in their journey to success. Through extensive market research and strategic insight, I've developed a groundbreaking marketing automation tool tailored specifically for SaaS entrepreneurs, poised to revolutionize their customer acquisition and retention strategies.

POSITIONING STORY STRUCTURE:

  1. Identifying the Audience:
    • Meet the SaaS founders, visionary entrepreneurs driving innovation in the digital landscape with their groundbreaking software solutions.
  2. Recognizing the Problem:
    • These founders grapple with the relentless challenge of scaling their customer base while maintaining personalized communication and engagement, leading to inefficiencies and missed opportunities.
  3. Previous Attempts:
    • Despite investing in various marketing automation platforms, they found existing solutions lacking in adaptability and integration, hindering their ability to effectively nurture leads and drive conversions.
  4. Moment of Despair:
    • Faced with mounting pressure to meet growth targets and maintain a competitive edge, many founders contemplated scaling back their ambitious visions, resigned to the limitations of their current marketing strategies.
  5. Discovery of the Solution:
    • Just when all hope seemed lost, they discovered my innovative marketing automation tool, engineered to streamline their entire customer journey with unparalleled precision and efficiency.
  6. Key Features Addressing Needs:
    • With advanced segmentation capabilities, personalized messaging, and seamless integration with existing SaaS platforms, my tool empowers founders to deliver targeted, data-driven campaigns tailored to individual customer preferences and behaviors.
  7. Irresistible Sales Offer:
    • Coupled with intuitive workflow automation and actionable analytics, my tool offers founders a comprehensive solution to their marketing challenges, backed by unrivaled customer support and ongoing updates.
  8. Decision to Purchase:
    • Impressed by the immediate impact and potential for scalability, founders are compelled to invest in my product without hesitation, recognizing it as the catalyst for unlocking their business's full growth potential.
  9. Enjoying the Benefits:
    • Now equipped with a powerful marketing automation tool at their disposal, my satisfied customers can redirect their focus towards innovation and product development, confident in their ability to attract, engage, and retain loyal customers effectively.

POSITIONING STORY CRITERIA:

  • Specificity: Tailoring the narrative to the unique challenges and aspirations of SaaS founders with precision and clarity.
  • Engagement: Crafting a compelling story that resonates with the target audience and inspires action.
  • Decision-Making: Clearly articulating the features, offer, and benefits of the product to drive conversion and long-term satisfaction.

This positioning story seamlessly integrates your marketing automation tool into the narrative of SaaS founders, positioning it as an indispensable asset in their quest for business success and growth.