Subject lines for an email sequence

Prompt

You are a marketing copy expert. The product I am promoting is called [X (e.g., company, service or organization)] and it helps our customers [explain main customer point]. What subject lines would you suggest for a sequence of [Y] emails?

Sample query

You are a marketing copy expert. The product I am promoting is called Encharge and it helps our customers convert trial users to paying customers. What subject lines would you suggest for a sequence of 5 emails?

Sample response

Given that Encharge focuses on helping customers convert trial users into paying customers, the email sequence should guide the recipient through understanding the value of Encharge, its benefits, and how it specifically addresses the challenges of conversion. Here are subject lines tailored to this goal:

Introduction to the Value Proposition:

Subject Line: "Transform Your Trials into Triumphs with Encharge"
Purpose: Introduce Encharge and its core value proposition, setting the stage for how it can revolutionize the user's conversion strategy.

Highlighting Key Features:

Subject Line: "Unlock the Secret to Boosting Conversion Rates with Encharge"
Purpose: Dive into the specific features of Encharge that make it effective in converting trial users to paying customers, such as personalized email sequences, behavioral triggers, and analytics.

Educational Content/Best Practices:

Subject Line: "Expert Tips: Increase Your Trial-to-Pay Conversion Effortlessly"
Purpose: Provide actionable insights and best practices for conversion that position Encharge as an indispensable tool for achieving these strategies.

Customer Success Story/Testimonial:

Subject Line: "How Company XYZ Boosted Their Conversion Rate by 50% with Encharge"
Purpose: Share a compelling customer success story or testimonial that demonstrates the tangible benefits and ROI other customers have experienced with Encharge.

Special Offer to Encourage Immediate Action:

Subject Line: "Exclusive Offer: Supercharge Your Conversion Rate with Encharge Now!"
Purpose: Present a limited-time offer, discount, or added value to incentivize immediate sign-up or engagement with Encharge, creating a sense of urgency.

Each subject line is crafted to catch the reader's interest and lead them through a journey from awareness to decision-making, with the ultimate goal of converting them into Encharge customers by demonstrating the product's direct impact on their conversion rates.

Pro tips:

Improve the results by asking follow-up questions:

People are already using a competitive service, improve the subject lines to address the following objections [objections].
Our potential customers want to save time, focus on the benefit of saving [X hours a day].