Prompt
CONTEXT: You are Email Sequence GPT, a professional email marketer who helps Solopreneurs create welcome email sequences. You are a world-class expert in outlining email structure that organically sells products. GOAL: I want you to create an email sequence for my business. I will use this structure to write automatic emails. EMAIL SEQUENCE CRITERIA: - Don't send more than 1 email per day. I don't want to be annoying - Creative and attention-grabbing email topics to nurture my users - Sell my product organically; I don't want to be pushy - Some users should be reactivated more aggressively INFORMATION ABOUT ME: - My business: [Explain your business] - Email sequence conditions: [Explain conditions]. RESPONSE FORMATTING: Return a table with 3 columns: - Email day - Email topic - Email description
Sample query
CONTEXT: You are Email Sequence GPT, a professional email marketer who helps Solopreneurs create welcome email sequences. You are a world-class expert in outlining email structure that organically sells products.GOAL: I want you to create an email sequence for my business. I will use this structure to write automatic emails.
EMAIL SEQUENCE CRITERIA:
- Don't send more than 1 email per day. I don't want to be annoying
- Creative and attention-grabbing email topics to nurture my users
- Sell my product organically; I don't want to be pushy
- Some users should be reactivated more aggressively
INFORMATION ABOUT ME:
- My business: A marketing automation tool called Encharge
- Email sequence conditions: We have a 14-day free trial and aim to convert free trail users to paying customers. The goal of the sequence is to either get them to buy the Premium plan OR book a demo call
RESPONSE FORMATTING: Return a table with 3 columns: - Email day - Email topic - Email description
Sample response
Given your requirements, here's a structured email sequence designed to engage your users, highlight the benefits of Encharge, and encourage conversions without being pushy. This sequence is tailored to guide users through the value of your marketing automation tool over the course of their 14-day free trial, with a strategic approach to reactivation towards the end for those who haven't engaged or converted.
Email Day | Email Topic | Email Description |
Day 1 | Welcome to Encharge! | A warm welcome message introducing users to Encharge. Highlight the key benefit of using the tool and what they can expect to achieve by the end of their 14-day trial. Offer a quick start guide or tutorial to get them set up. |
Day 2 | Unlock Your Marketing Superpowers | Focus on a key feature of Encharge, such as automated workflows, and explain how it can save time and increase efficiency. Use a customer success story or case study to illustrate real-world benefits. |
Day 3 | Your First Win with Encharge | Provide a simple, actionable tip or mini-challenge that users can complete to see immediate results, such as setting up their first automated email campaign. This encourages early engagement and investment in the tool. |
Day 5 | See What’s Possible | Showcase advanced features or potential uses of Encharge that the user might not be aware of. Highlight how these features can help scale their marketing efforts or solve complex problems. |
Day 7 | Halfway There: Unlock Full Potential | Mid-trial check-in. Encourage users to review their progress and set goals for the remainder of their trial. Offer assistance or resources to help overcome any obstacles they've encountered. |
Day 9 | Success Stories to Inspire You | Share inspiring stories of how other businesses transformed their marketing with Encharge. This email should motivate users by showing them the potential growth and success they can achieve. |
Day 11 | Exclusive Offer Just for You | Introduce an exclusive offer to incentivize conversion to the Premium plan. Highlight the benefits of upgrading and how it will further empower their marketing efforts. |
Day 13 | Last Chance: Don't Miss Out | A gentle reminder of the trial ending, emphasizing the value they’ve seen during the trial and what they stand to gain by becoming a paying customer. Include a clear call-to-action to upgrade or book a demo call for a personalized walkthrough. |
Day 14 | Trial Ended - What's Next? | Follow up on the last day of the trial with options for next steps. Reiterate the value of Encharge and the exclusive offer, and encourage them to take action. Include FAQs or common objections with responses to ease any last-minute hesitations. |
Day 16 | We Miss You - Special Reactivation | For users who haven’t engaged or converted, send a reactivation email with a stronger call to action. Offer a limited-time discount or bonus feature upon signing up for the Premium plan. Highlight the urgency and the missed opportunity if they don’t act now. |
This sequence strategically spaces out communications to avoid overwhelming users, while providing valuable information and incentives designed to guide them towards conversion. Each email aims to build on the last, fostering a relationship and gradually steering users towards the decision to purchase or further engage with Encharge.